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Emily Mapp Brannon
by Emily Mapp Brannon
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Emily is a Virginia injury attorney who handles car accidents, medical malpractice, FELA, wrongful death, etc.

Blog Category:
10/4/2011
Emily Mapp Brannon
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Reebok and Sketchers Toning Sneakers Come Under Fire for Injuries, False Claims

Would you ever believe there is such a thing as exercise in a bottle? How about shoes that magically tone your butt as you walk? Turns out one of those s a real product that has recently come under fire for being sold using false claims. The Reebok EasyTone and RunTone shoes promised to tone your butt up to 28 percent more effectively than exercising with a traditional sneaker. Now, the Federal Trade Commission is forcing Reebok to pay $25 million back to consumers for false advertising.

As a Virginia (VA) personal injury attorney, I'm not surprised the shoes didn't work. After all, if something sounds too good to be true, it usually is. However, I was concerned to hear that like Reebok's shoes, other toning shoes such as Sketchers Shape-ups are being blamed for serious hip fractures. 

The most prominent case to date is Holly Ward's, a waitress who wore Sketcher toning shoes every day all day during work and while exercising. Now she has hipbone injuries that are so severe she is left with six screws permanently lodged in her hips.

Why are shoes causing bone fractures? The reason is that these particular shoes overstrain leg muscles in an unnatural way. This not only prevents the muscles from absorbing and reducing the shock of each step, it actually puts more strain on the tendons and stress on the bones.

Reebok is now being forced to give money back to consumers who bought the shoes. But what is a defective product, and do these shoes count as one. They may if they have caused injury as a result of a flaw or deficiency in the product such as labeling, construction, or how the product was used.The manufacturer of the product that caused the injury, in addition to the individuals involved in the chain of commerce such as the provider, are liable for injuries caused by these defective products.  

So next time someone promises you results without effort, remember: There's no such thing as a free lunch.
CT
 

Category: Dangerous Drugs & Devices/Product Recalls

Labels: defective products hip fractures hip injuries Holly Ward Reebok Easy Tone Sketchers Shape Up toning shoes VA Defective product attorney Virginia Personal injury lawyer


About the Editors: Shapiro, Lewis & Appleton is a Virginia injury law firm whose attorneys focus on personal injury and accident law and have experience handling cases for victims of dangerous drugs and prescription drug errors. Check out our dangerous drug information page to learn more about side effects and recalls. We represent clients in dangerous drug, dangerous medical device, and faulty product claims throughout the USA when the product/device was sold nationwide.

Our firm has been recognized as one of the best injury law firms in Virginia by U.S. News & World Report since 2010. Rick Shapiro and James Lewis have been named to the National Million Dollar Advocates Forum since 2009 and have been recognized as the Best Lawyers in America since 2008. Shapiro, Lewis and Appleton have also been named Virginia Super Lawyers for Personal Injury Law. Fewer than 5 percent of practicing lawyers are chosen to receive this honor.

In addition, our firm was the first in Virginia to join Primerus, a select group of highly ethical and respected law firms. Our firm has the highest rating of AV from Martindale-Hubbell, a national lawyer ranking organization, which means we have a reputation for preeminent legal skill.

While not every case meets our criteria, we offer free initial confidential injury case consultations. Call us toll free at (800) 752-0042. If you cannot get through due to high call volume, please leave a voicemail so we can get back to you.

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